15 restaurants. 40% off.
Locked for life.
We're launching Estora in your neighborhood later this year — and we want the first 15 local restaurants, cafes, and bars to help us build the inventory tool this industry actually needs. Apply now to lock in your early access rate before we go live.
Full inventory management at a fraction of what competitors charge
You get the complete Estora Core plan — not a stripped-down beta. The same tool, at a founder's price.
| Feature | Estora Early Access | Craftable | MarketMan | MarginEdge |
|---|---|---|---|---|
| Monthly price | $59/mo | $99/mo | $199/mo | $330/mo |
| Setup fee | $0 | — | $500 | — |
| Contract | Month-to-month | — | 12 months | — |
| Inventory counting (mobile) | Included | Included | Included | Included |
| Suggested orders | Included | Included | Included | — |
| Vendor management | Included | Included | Included | — |
| Prep schedule | Included | — | — | — |
| Role-based access | Included | Basic | Basic | Basic |
| AI assistant | Coming soon | — | Enterprise only | — |
| Unlimited staff seats | Included | Included | Included | Included |
40% off any plan. No catch. Here's how it works.
Locked for life
Your 40% early access discount stays locked as long as your subscription is active. Not 12 months. Not until we "update pricing." For life.
Month-to-month
No contract. Cancel anytime. We've heard the MarketMan cancellation horror stories — that's not us. If Estora doesn't save you money, you leave.
Zero setup fee
No $500 onboarding charge. No "watch these 14 training videos." We walk you through setup and make sure you see value in the first week.
You help us build the right product
This isn't charity pricing — it's a partnership. We need your input to get it right.
Occasional check-in (15 minutes)
A quick call or survey every few months. What's working, what's not, what you wish existed. You tell us the truth — we build accordingly.
Permission to use your name
We'd like to say "trusted by 15 restaurants in your neighborhood" on our website. We'll ask before using your name or logo anywhere.
That's it. No case studies to write. No webinars to attend. No "ambassador program" busywork.
The math works at $59/mo
Restaurants lose 4–10% of food inventory to waste. On $30,000/mo in food costs, that's $1,200–$3,000 leaking every month — to over-ordering, spoilage, and variance you can't see until the P&L arrives.
On $500K annual revenue — vs. $708/yr Estora subscription at early access rate
Weekly food cost trends
See cost changes weekly instead of waiting for the monthly P&L surprise.
Suggested orders
Replace the clipboard-and-gut-feel ordering with data-driven quantities.
Role-based access
Staff count inventory without seeing what you pay for it.
Is this for you?
Good fit
- Single-location restaurant, cafe, bar, or bakery
- 5–30 employees
- Currently tracking inventory with spreadsheets, clipboards, or gut feel
- Spending $10K–$50K/mo on food and want to see where the margin goes
- Willing to spend 15 minutes a month giving honest feedback
Probably not right now
- Need multi-location management today (ask us about Pro)
- Need POS integration on day one (Square is on our roadmap)
- Want a tool you'll never have to think about — we need your input right now
What happens between now and launch
You're not sitting on a waitlist. You're part of the build.
Apply now
Tell us about your restaurant. We'll confirm your early access spot within 48 hours.
Monthly build updates
You'll get a behind-the-scenes email each month showing what we built and what's next. No marketing fluff — real product progress.
Early preview access
Founders get hands-on access before launch. Try the product, tell us what's missing, and shape the tool before it goes live.
Launch day: late 2026
Your $59/mo rate activates. Full onboarding support. Your subscription starts — billing doesn't begin until the product is live.
Common questions about the Early Access
We update the counter at the top of this page. When it hits zero, the program is closed.
The program closes. New customers pay standard pricing. Early access members keep their 40% discount for life.
No. Your 40% discount is permanent as long as your subscription stays active. If you cancel and rejoin later, you'd pay the standard rate.
Your early access price is locked. If Core goes to $129/mo in two years, you still pay $59/mo.
No. Month-to-month. Cancel anytime from your account settings. No 60-day notice, no cancellation fees.
Not until launch. Applying is free — it reserves your early access spot and rate. Billing begins when the product goes live and you activate your account.
You'll receive monthly build updates showing real product progress. Before launch, you'll get early preview access to try the product and give feedback. You're part of the build process, not sitting on a waitlist.
Estora launches with inventory counting, suggested orders, vendor management, prep schedules, waste tracking, invoices, and food cost reporting. Some features (like AI assistant, POS integration, and invoice scanning) are on the roadmap and coming soon after launch. We're transparent about what ships at launch and what's coming next.
Yes. The early access discount applies to your first location. If you add locations via Pro, additional locations are at standard pricing.
Absolutely. Estora supports owner, manager, shift lead, and staff roles. Your manager can handle daily inventory while you keep the financial visibility.
Apply for a early access spot
Tell us about your restaurant. We'll confirm your spot within 48 hours.
Not ready to apply? Stay in the loop.
Get monthly build updates and be the first to know when spots open up.